Varta is a creative media agency geared to elevate your brand through an integrated approach. Whether you are in the early stages of building your brand or have an established presence, Varta offers flexible solutions for every stage of the process. We know that one size does not fill all, which is why we create customized strategies based on concrete data and evidence. We have one simple goal – Improve our client's performance.
You might wonder why we named this company in a different language, right? Guess what? Intentionally, there is a story behind it. Story goes back to the roots of our founder. Varta simply doesn’t just mean story in Gujarati, it is also used as a slang. This slang word is frequently used by our founder’s grandfather, who is his business idol. Our founder chose this name to pay tribute to his grandfather’s hard work and support.
English Translation - Story
“Storytelling is the most powerful way to put ideas into the world today.”
– Robert McKee
In today’s business world there are millions of content being created and shared every day. Brands are spending billions of dollars fighting for seconds of attention from audiences that is already being bombarded with similar messaging. It’s not enough to have high quality product or service, you need to know how to talk about it in a way that differentiates you from the rest.
We take a holistic approach to develop a strategy that positions your brand uniquely. To set you apart from the crowd, we steer clear of mainstream campaigns that are too “commercial” These campaigns are always focused on single point sale and do not consider the customer lifetime value. Our focus in on telling a powerful story through channels like Branding, Content Marketing, Social Media Marketing, Photography, and Video Production. This story not only sells your products/services but also, build lasting connections with the customers. Once a customer, always a customer.